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Go backAdsMacintosh
Apple bought all of the advertising space in November/December special election issue of Newsweek in 1984, and devoted it entirely to Macintosh. Many of the 39 pages of the ad explain the idea behind its mouse-driven user interface. Take a look.



Visi On
“It promised to take the work out of work. The personal computer courted you with endless promises. It would do your job faster, make life easier, send you home happier. It would do the heavy lifting, you would do the heavy thinking. Alas, reality fell short of the dream.” That’s the beginning of a 20-year-old advertisement of Visi On, a commercial GUI for PCs predating both Mac OS and Windows. If this fragment still rings true, check out the rest of the ad.


Copyright © 2002-2006 Marcin Wichary, unless stated otherwise.